Make every portrait session a $2k+ session

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Summary

In this episode, Christa discusses how photographers can achieve consistent $2,000 portrait sessions by addressing mindset blocks, understanding pricing strategies, and creating high-value experiences for clients. She emphasizes the importance of clarity in business goals and the need to shift from a competitive mindset to one focused on value and service. The conversation also highlights the significance of attracting premium clients and the upcoming live workshop that will delve deeper into these topics.

Takeaways

• You need to have a mindset shift to charge your worth.
• Pricing is relative; people will invest in what they value.
• Running a photography business involves significant costs.
• Clarity on income goals is essential for success.
• Creating a high-value experience can attract premium clients.
• Mindset blocks can lead to resentment towards clients.
• It’s important to serve clients at a higher level.
• Attracting new clients requires understanding your client avatar.
• Past clients may not return if they perceive low value.
• Live workshops can provide valuable insights and coaching.